GORDON’S PREMIUM PINK X MAYA JAMA
CLINK WITH PINK
Client: Diageo | Role: Creative Director | Agency: RanaVerse | Year:2024
Deliverables
Brand Concept & Identity
Logo Design
4 x Storyboards
2 x Hero films + Social cutdowns
1 x IG Carousel
2 x BTS Reels
2 x Cocktail-making films + Social cutdowns
2 x CTA Reels
2 x Event recap reels
Suite of Campaign Graphics
10 x Stills
8 x Product Stills
HOW DO YOU MAKE A GIN REBRAND FEEL PERSONAL, FUN, & EFFORTLESSLY SOCIAL-FIRST?
Gordon’s needed a refresh that didn’t feel like an ad. We built the campaign around Maya Jama’s personality, using real social moments, live content, and interactive experiences to create a fun, shareable brand world.
26M+ reach in one month.
